adesso's offer is aimed at all lotteries in the United States and Canada. The North American market entry and the affiliation to NASPL as an associate member is a big step for adesso, the IT service provider that has so far mainly operated in Europe. With its pioneering lottery technology and consulting expertise, adesso is now targeting the North American continent.
Appointment of W. Bishop Woosley as advisor
adesso has engaged Bishop Woosley of Woosley Gaming Advisors (WGA) for the systematic distribution business in the USA and Canada. Woosley, an experienced consultant and industry insider, led the Lottery of Arkansas and served as president of NASPL prior to his consulting career. In 2020, the lottery expert was inducted into the US "Lottery Hall of Fame". With Woosley and its Gaming Advisors team, adesso is bringing top-class consultants on board who know the lottery market in America from the ground up, have an excellent network here and specialise in introducing the latest products and innovations in this industry.
Over 20 years of lottery expertise
adesso has been working for lottery companies in Europe, North Africa and the Middle East for over two decades and has successfully completed numerous projects in the international gaming and lottery industry. W. Bishop Woosley has gained the impression that adesso's broad portfolio will greatly benefit the North American lottery market: "adesso has in-depth industry expertise with real unique selling points on the market. The company is not only a technology leader in the iLottery industry, but also offers lottery companies consulting and organizational development along the entire value chain: from strategy consulting including the development of suitable business models to support with public procurement, requirements engineering and test support.
Solutions LotteryForce and adessoDraws
The focus will be on the two latest adesso developments for the global market: LotteryForce is the technologically leading, cloud-based iLottery platform of the future for all channels, including a 360-degree player view for an optimal customer experience. Powerful interfaces enable easy integration into existing systems. With adessoDraws, adesso provides an electronic, blockchain-based draw system – the world's first fully transparent, repeatable and auditable solution for the secure drawing of winning numbers for digital lotteries.