We are at the start of a trend that is bringing about major change. Back in the past, the Internet and mobile business fundamentally changed the economy and created a new group of winners. Now, generative artificial intelligence (GenAI) is causing similar upheavals. Companies are in the process of charting a course for the future in a world where the use of GenAI will be as commonplace as e-mails and apps are today.
Where does the potential of GenAI applications lie and which applications look most promising? Regarding the second question, this varies from sector to sector and from company to company. That being said, there are a few types of GenAI that are used almost universally.