The media industry was one of the very first sectors of the economy to be confronted with the changes of digitalisation. So it’s not surprising that many media companies are among the pioneers in this process and have begun the shift to becoming fully digital.
Every core business process in the media industry is affected. The production and distribution of media content across all channels is either aided by digital tools or is already fully digitalised and cloud based.
Our expertise for your success
Creating cross-system processes and solutions is our specific strength and the key factor for success in the media industry. Customer-centric solutions need to be approached in a holistic manner. We’re right at home in the world of enterprise content management platforms. Personalised customer experience solutions and setting up and connecting the right CRM systems are our business, and our marketing automation works for media companies too. Our experts create custom databases with just the right quality needed to increase the success of your products – because collecting first-party data is crucial to maximising advertising revenues. Learn new ways to harness this treasure trove of data together with our AI experts. And start to generate significant added value for your customers and for your business.