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Dortmund/Berlin |

adesso wins framework IT agreement with Deutsche Welle

adesso will be supporting Deutsche Welle with the further development, redesign, and modernisation of its websites, apps and editorial systems in the years to come. The IT service provider has won the competitive bidding for a framework agreement. adesso will be supporting DW, the German state-owned international broadcaster, in the further development and redevelopment of its web portals and mobile apps until 2024 at least. Modernisation of the learning portal is also part of the agreement. In the process, adesso will be contributing its expertise on the topics of accessibility, evading censorship, search engine optimisation and data protection.

The global media markets have been in flux for years now. Advances in digitalisation have brought significant new requirements for the IT systems used in the online segment. Deutsche Welle has turned to the software experts at IT service provider adesso for support, building on the existing fruitful partnership between them.

Modernisation of and sites

For the relaunch of the website that Deutsche Welle provides in 32 languages worldwide, adesso is to provide support for the modernisation of the portal, including the integrated apps and editorial systems.

DW provides free German language classes at, helping people learn German as a foreign language on their own with multimedia learning formats at various levels. adesso is to assist in further developing the German language learning portal in terms of both functionality and the newly created corporate design. The portal is available as a responsive website and as a smartphone app, featuring videos, audio, and podcasts in a current total of 12 languages. Alongside software development, adesso will also be providing consulting services and contributing its experience with building digital learning platforms. Personalised additional features for the rapidly growing number of registered users will be another area of special focus.

Jürgen Hasselmann, Head of Product Support and Coordination at Deutsche Welle, comments: “Especially in countries where freedom of the press is restricted, our content can reach users via digital platforms. adesso will be helping us there with its expertise. We will also be relying on adesso for support in integrating state-of-the-art technologies for evading censorship so our high-quality journalism is accessible even in autocratic countries.”

Media expert Dr Christof Rieck is responsible for the Media and Entertainment business unit at adesso in the role of Business Development Manager. He is looking forward to working with DW: “As a data-focused service provider, adesso will be supporting DW with our expertise on all aspects of personalised user experience and customer data platforms and with state-of-the-art customer relationship and content management systems. Using solutions based on artificial intelligence will also unlock new opportunities in the media environment. The exciting goal here is to reach DW’s international audience with tailored journalistic content and services via various channels.”

As Business Development Manager, Dr. Christof Rieck is responsible for the business field "Media and Entertainment" at adesso. (Copyright: Jennifer Zorn)

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