adesso

Rollout of the mobile portal

PAYBACK is Germany’s leading rewards programme.

Project

With its PAYBACK mobile portal and outstanding applications, the rewards and marketing platform is consistently pursuing a multi-device digital strategy. Payback contracted adesso mobile to handle an international rollout of the mobile portal and of applications for the iOS, Android and Blackberry (RIM) platforms for PAYBACK in India and Mexico.

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Result

New customers can now register using the mobile channel, while existing PAYBACK cards can be registered retroactively. Users can view their points balance and recent transactions, retrieve personalised eCoupons and immediately find the location of the nearest partner shop. This project used the in|MOTION solution* – a powerful tool that allows existing services to be made available for mobile devices quickly and efficiently.

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