Digital transformation

Software, AI and cloud technologies are becoming increasingly interlinked in the digitalised world of retail. Accordingly, it is absolutely crucial for retailers to gain an insight into the connections between processes, systems and requirements.

This involves:

• Transferring cognitive experiences to the customer’s situation.
• Visions and scenarios: Where is it feasible to use certain systems?
• Identifying cognitive services to support business processes.
• Early detection and localisation of value added potential for artificial intelligence.
• Solidifying the ‘scope’, ‘team set-up’ and ‘planning’ visions.

Our Interaction Room: AI is the right methodical tool for identifying cognitive services to support your business processes.

That’s why you should make the most of our innovation workshop with a retail-specific customer journey and ‘tangible’ exhibits in the Digital Experience Lab when it comes to brainstorming.

In line with retail-specific roles within your company, such as store managers and in-store sales staff, together, we will create a customer-specific insight into the tasks and personas involved in these roles, as well as pain points. We will define new ideas and approaches for enhancing your customer experience and optimising your internal core processes with the aid of customer journey mapping.

Our innovation workshop will generate bold ideas – in other words, specific concepts and innovative approaches that will boost your customer experience. These ideas will then form the starting point for subsequent rapid/paper prototyping, as well as further scoping stages and the creation of an MVP.

Designing processes and systems involves the following points:

• Gaining an insight into the links between processes, systems and requirements.
• Localisation and early detection of value added potential.
• Modelling processes, systems and domain objects.
• Highlighting value drivers and risks with annotations.

Our Interaction Room is the right methodical tool for modelling your processes, systems and domain objects.

This presents companies with the challenge of creating new service and sales offers for customers in ever shorter cycles.

The Digital Workshop will enable you to develop agile, prototypical project specifications in no time at all, as well as outside of your daily IT operations. Together with you, we will pin down professional and technical specifications for a prototype. Flexible teams mean that initiatives from a diverse range of specialist fields can be implemented.

Our IOT Innovation Workshop will allow you to piece together a comprehensive knowledge of the subject, examine technical opportunities and real-life examples from the retail sector and develop your own applications based on IoT technologies.We recommend putting together a heterogenous team of participants to generate a higher added value with the solutions and incorporate different perspectives.

Our experts will support you in identifying and prioritising your potential in the areas of core processes and presentation to the customer with the aid of IoT solutions.

Is the end in sight for stationary retail stores and will our inner cities soon lie abandoned? And what about the new technologies that will underpin the commerce of the future for both stationary and online retail?

Companies in the retail sector, faced with an uncertain future, have been asking these questions. Accordingly, the early development and operationalisation of future-orientated corporate and division strategies that factor in external market forces in the context of all aspects of your company are crucial.

Together with you, we will examine external market forces while considering all aspects of your company. Only by factoring in market dimensions, your customers, competitors, organisation, processes, technologies, systems and portfolio can we develop a strategy that can react to changing framework conditions.

Strategy development consists of the following stages:

• Developing a vision and a strategic target vision.
• Location determination: A potential analysis of your company’s strengths and weaknesses.
• A gap analysis and derivation of priority fields of action.
• A basic concept and roadmap.
• Operationalisation of the strategy
• Controlling and readjustments.

Our experts will support you in developing and operationalising future-orientated corporate and division strategies.