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Dossier

AI - the game changer in sales and marketing in the financial sector

AI is changing everything. Whether we like it or not. So we'd better really want it so that we can utilise AI in the financial sector.

Artificial intelligence (AI) is the topic of the hour. It is the game changer that is changing many things. No other topic currently has such appeal as artificial intelligence. And this is despite the fact that until just under a year ago, the topic was ridiculed by many and dismissed as a mathematical gimmick. But ever since Chat-GPT opened up the first possibilities for everyone, the topic has been unstoppable.


Here's what you can expect in the dossier:

  • The truth about AI
  • New possibilities through AI
  • Light and shadow
  • Data: fuelling AI
  • Natural language processing
  • AI in the marketing and sales loop
  • The balance between man and machine
  • Why AI has something to do with ethics and responsibility
  • Outlook: AI,quo vadis?

Download the dossier now!


Do you have any questions?

There is no website or brochure which can replace a personal meeting to talk about your goals and topics. We are looking forward to an appointment on site.

Ingo Gregus

Director Business Development Digital Experience adesso SE Ingo Gregus +49 231 7000-7000

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