Free ‘Costumer Data Platform (CDP)’ white paper

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Free ‘Costumer Data Platform (CDP)’ whitepaper

Efficiently manage customer data and expand customer bases

  Using customer data efficiently – a challenge for companies in the manufacturing sector  

Companies nowadays face the challenge of merging customer data from different channels and platforms. The goal is to use this data effectively and provide a consistent customer experience.

The customer data platform (CDP) provides a central operating platform that enables companies to update, store and use customer data in real time. This creates personalised experiences and increases value creation.

Find out in our white paper how CPDs help companies successfully overcome this challenge and why a CDP solution is indispensable for centralising customer data.

Download the free whitepaper

With Ibexa CDP and by working with both platforms, you can transform traditional sales strategies into seamless and personalised shopping experiences and in the process, use all the necessary segmentation and decision-making functions to optimise them.

Controlling isolated and scattered data

These days, a customer data platform (CDP) is a necessity for companies that want to create a consistent and personalised customer experience. The challenge of dealing with isolated and distributed data sources can prevent scalable personalisation and therefore adversely affect your business’s success.

With Ibexa CDP, you achieve one-to-one personalisation across all channels and meet your clientele’s high demands.

Keyword customer journey:

A good CDP provides a comprehensive overview of the customer journey by merging data from all channels and touchpoints. Effective segmentation and personalised customer interactions across all channels can create a consistent and successful customer journey.

Download the free whitepaper

Here is what to expect – table of contents for our ‘Customer Data Platform’ whitepaper:

What is a customer data platform?
Why do I need a CDP?
The different components of a CDP
Your team’s roles
Data security
Implementation and integration
Other reasons for investing in a CDP
ROI with the customer data platform
Ibexa DXP

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Do you have any questions?

There is no website or brochure which can replace a personal meeting to talk about your goals and topics. We are looking forward to an appointment on site.

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