30.03.2021 By Ralf Schmidt
True to the saying ‘don't trust any statistics you haven’t falsified yourself’, the way in which you present the exact same set of data can elicit completely different interpretations. So in the first part of my blog post, I’m going to show you how the presentation of a graph that visually represents data can impact perception.
26.03.2021 By Viktoria Düngfelder
Even the most impressive UX design will not sell well if the user interface is no good. So in this blog post, I want to provide creative developers and UX designers with a hands-on guide.
18.03.2021 By Carolin Höhn
In the world of digital design, the concept of making things smoother and more efficient to create higher-value solutions is gaining momentum. My blog post explains what design systems are, what sets them apart and how you stand to benefit.
05.03.2021 By Marwah Al Shwaiki und Michael Stamm
Increasing the quality and quantity of a business process is important to achieve the best and most accurate results. In this context, the situation handling framework supports the effective handling of all types of situations in the business process – both in the SAP S/4HANA Cloud and in SAP S/4HANA. In this blog post, we’ll describe the basics of the framework and introduce you to aspects of the solution in more detail.
01.03.2021 By Heike Heger
Despite the global pandemic, IT budgets are increasing and the march of digitalisation is set to continue. But IT and marketing departments often find themselves at odds with one another. That’s why in this blog post, I’m going to show you how to set up a customer-centric application and a modern system that can be fully integrated and continuously developed in small steps.
22.02.2021 By Miriam Eckardt
No strategy, no success – this also applies to digital marketing. But what is the right way for a given company? Where does a company reach its customers in the digital world – and through which channels? This is where a digital marketing strategy comes into play. In this blog post, I explain how companies can make their marketing efforts easier, more efficient, more present and more successful with the right digital marketing strategy.
02.02.2021 By Florian Mages
Having a central data management combined with seamless and automated customer processes is the ideal scenario. But that’s not always the case, because it requires having core customer data insights and collaboration between marketing strategists and sales professionals who are on exactly the same page. In this blog post, I’ll show you how the Flint Group managed to implement a marketing automation solution quickly and successfully.
27.01.2021 By Matthias Joos
‘Will a software project be completed on time?’ or ‘What costs will be incurred?’ - there are many situations in which estimates are made. However, regardless of the type of estimate, my conclusion will remain the same: I believe we should not make decisions in software projects based on estimates. There are better alternatives.
25.01.2021 By Arman Kohli
The security of IT services is always changing Continuously developing an information security management system (ISMS) based on existing standards and tailored adjustments can lead to the information being used securely in the long term. That’s why in this blog post, I explain what’s behind each of the standards in the ISO 2700x series and put them to the test.