adesso Blog

Having strong relationships with customers is indispensable for insurance companies in a highly competitive market. The use of artificial intelligence (AI) and modern business relationship management (BRM) systems opens up new opportunities to provide more effective support to brokers and increase customer satisfaction. In this blog post, I will explore two current trends – AI-driven dialogue systems and hyper-personalised customer experiences – and explain how they are revolutionising the sale of insurance.

Stable Diffusion AI is a machine learning method for generating high-quality images. A neural network learns the distribution of images by gradually adding noise and using the diffusion equation to reduce the noise. Prompts are short sentences or images that give the network an idea of what it should generate. This blog post will look at creating prompts and provide tips on how to create effective prompts.

Many established SMEs in the manufacturing industry in Germany struggle with the challenge of using heterogeneous machinery: they operate machines made by different manufacturers, some of which are newer than others, and some of which are used more than others – all depending on their company’s individual history. If we are talking exclusively about digitalising and standardising these types of manufacturing environments in the sense of modern Industry 4.0 applications, then there is one question in the industry that is more pressing than any other: is a conversion or retrofit worthwhile at all?

Climate change, digitalisation and crises are forcing the hands of companies, organisations and governments. The EU Commission has set itself the goal of being climate neutral by 2050. There is not much time left and it is a tricky job. Inertia in the systems make change difficult. So what needs to be done to achieve these goals? Industries such as the energy and automotive industries play an important role. We need to realise a transition in the power, heat and transport sectors; and sector coupling and electrification are two relevant trends. We will look at mobility and, in particular, electromobility in this blog post.

Digitalisation has transformed the insurance industry, and companies need to develop a true omnichannel strategy to remain competitive. And that is what we will discuss today in part two of our five-part series for insurance providers. This blog post will explain the key foundations for success that keep customers happy and insurance providers competitive.

Most companies have incorporated influencers as an integral part of the company’s marketing mix, whether to increase brand awareness, improve interactions with customers or directly promote sales. I will explain why in this blog post.

What is Generation Z’s attitude toward playing the lottery? In this blog post, you will learn why young people are more sceptical than previous generations and how the lottery industry is trying to win their attention.

The metaverse has become more and more important in recent years and is expected to play a critical role in the field of virtual reality in the future. In this blog post, I will take an in-depth look at the metaverse and what it means for the future of online interactions.

Organisational diagnostics is an important process for measuring and improving the performance and effectiveness of an organisation. It enables an organisation to perform a comprehensive, in-depth analysis of its strengths and weaknesses, which it can then use as a basis for future improvements and changes. I will explain why this is important and how to apply it in my blog post.